Efficient, Ergonomic & High-Impact Checkout Solutions for Supermarkets & Grocery Stores
Welcome to The Display Rack, your go-to source for premium supermarket checkout counters designed specifically for grocery stores, supermarkets, hypermarkets and retail chains. Our checkout fixtures are engineered not only to complete the transaction but to enhance the customer experience, optimize space, improve throughput and serve as a strategic merchandising point.
Whether you’re setting up a new store, upgrading your checkout zone or rolling out counters across multiple outlets — our checkout counter solutions combine durability, ergonomic design, modern technology integration and aesthetic appeal for long-term retail success.
Trusted by more than 1500+ clients
Key features
Efficient transaction throughput
Designed to support fast scanning, payment and bagging to reduce queues and enhance customer satisfaction
Integrated technology support
Counters with dedicated spaces for POS systems, contactless payment terminals, mobile wallets, and self-checkout options
Ergonomic design & operator comfort
Optimal counter heights, well-positioned bagging zones and minimal reach design help reduce cashier fatigue in high-traffic environments.
Impulse and promotional zone
The checkout zone is a strategic merchandising point — shelves or zones at the counter increase last-minute add-ons, boosting revenue.
Durable & hygienic materials
Counters built with powder-coated steel, cold-rolled steel, stainless steel tops, easy-clean surfaces—designed for frequent use in retail.
Customisable configurations:
Modular designs allow right- or left-hand configurations, conveyor or non-conveyor models, various lengths and widths to suit store layout.
Types of Supermarket Checkout Counters Racks We Offer
1. Standard Man-Manned Checkout Counters
Traditional cashier-operated aisles with optional conveyor belts, bagging area and POS terminal space. Ideal for high-throughput stores.
2. Express or Small-Basket Checkout Counters
Shorter counters designed for customers with fewer items (e.g., ≤10 items), enabling faster flow and less waiting
3. Self-Checkout & Kiosk Counters
Counters or islands equipped with self-service terminals for customers to scan & pay themselves, reducing labour costs and enhancing speed
4. Non-Conveyor / Compact Checkout Counters
Compact units without conveyor belts, suitable for smaller grocery stores, convenience stores or secondary checkout zones
5. Modular & Custom Checkout Systems
Counters built with modular elements—length, width, conveyor option, side storage, brand headers, signage, impulse shelving—to tailor to your store brand and layout.
Materials & Finishes
Our racks are available in:
Powder-Coated Mild Steel (MS)
Stainless Steel (SS)
Glass & Metal Hybrid
Laminate/wood finish options


Why Choose Us?
End-to-End Custom Solutions
Racks designed exclusively for your space – Avoid costly mismatches with bespoke designs for Mumbai’s unique retail layouts.
Eco-Compliance Made Easy
Meet Mumbai’s sustainability mandates – Solar-powered production, recycled materials & low carbon footprint.
Fast Local Delivery
Get racks installed in 3-7 days – Priority manufacturing & logistics for Mumbai, Thane & Navi Mumbai.
Fast Local Delivery
Get racks installed in 3-7 days – Priority manufacturing & logistics for Mumbai, Thane & Navi Mumbai.
Zero-Hassle Compliance
GST billing & quality certification included – Seamless paperwork for corporates, malls, and chains.
Sales-Boosting Designs
Revenue-focused layouts – Racks proven to increase product visibility & sales (data from 50+ Mumbai stores).
FAQs
Yes — our counters are modular and customizable with right- or left‐hand configuration, conveyor or no conveyor options, varying widths and lengths.
Absolutely — we can supply self-checkout kiosks, self-service islands, or hybrid counters combining cashier lanes with self-service options
Yes — we use durable materials like cold-rolled steel, powder-coated finishes, stainless steel tops, hygienic surfaces and structured designs built for high-traffic supermarkets.
Lead time depends on customisation and quantity, but standard modules can be delivered within a short timeframe and we provide logistics/installation support
Yes — checkout counters are strategic merchandising zones for last-minute purchases. We can integrate shelving, displays, signage, header boards and small impulse racks adjacent to the counter.
We needed racks that could handle Mumbai’s humidity and heavy footfall. Their stainless-steel gondola shelves transformed our Andheri store – no rust even after monsoons! Sales up 18% with better product visibility.